Championships In Toronto And St. Louis Unify Communities While Generating Psychic And Actual Income

Our local teams often serve as a source of civic pride and/or a common identification symbol which can unify strangers within a community. Even this evening, thousands of miles from St. Louis, a perfect example of a title’s unifying powers. While buying groceries at a Ralph’s near UCLA and sporting a Blues hat and jacket, I’m stopped by a fellow St. Louisan who high-fives me and wants to share their joy over the Blues recent achievement.
— forbes.com
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